365.bank: Bridging the Financial Literacy Gap with Gamification
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About
365.bank and Vacuumlabs collaborated to build Smartie, a groundbreaking banking app that uses gamification to enhance financial literacy among children. By integrating engaging elements such as quizzes and tasks, the app aims to set the younger generation up for financial success. Read more
CASE STUDY DETAILS
![Client logo](https://pangeacdn.azureedge.net/images/rec8gq0VC8gFma3vc/attnaAMOIlZtlISYf/small/download_1_6df64576.png)
365.bank
Enterprise/Corporation
Bratislava, Slovakia
Team augmentation
1 - 5 people
6 - 9 Months
€250 - 1M
Agile
FOCUS AREA
Challenge, approach, and impact
Catering to Young Users
Designing a financial product that appeals to and educates children was a challenge. Traditional banking tools are rarely designed with young users in mind, so creating an engaging, fun, and yet educational platform required careful ideation and user-centered design.
Limited In-House IT Development Capacity
365.bank had the vision for a children's financial literacy app but lacked the in-house capacity for such a large-scale IT development project. Collaborating with an external partner was necessary to turn their vision into reality.
Testimonials
![Two blue lines](/_next/static/media/ReviewIconBlue.fcd83256.png)
“In the beginning, we discussed how to connect financial literacy with the product in a children-friendly way. Vacuumlabs was very helpful in the ideation and product discovery phase.“ Read more
Anonymous
VP of Product at 365.bank
VERIFIED
![Two blue lines](/_next/static/media/ReviewIconBlue.fcd83256.png)
“In the beginning, we discussed how to connect financial literacy with the product in a children-friendly way. Vacuumlabs was very helpful in the ideation and product discovery phase.“ Read more
Anonymous
VP of Product at 365.bank
VERIFIED
![Two blue lines](/_next/static/media/ReviewIconBlue.fcd83256.png)
“In the beginning, we discussed how to connect financial literacy with the product in a children-friendly way. Vacuumlabs was very helpful in the ideation and product discovery phase.“ Read more
Anonymous
VP of Product at 365.bank
VERIFIED
![Two blue lines](/_next/static/media/ReviewIconBlue.fcd83256.png)
“In the beginning, we discussed how to connect financial literacy with the product in a children-friendly way. Vacuumlabs was very helpful in the ideation and product discovery phase.“ Read more
Anonymous
VP of Product at 365.bank
VERIFIED
![Two blue lines](/_next/static/media/ReviewIconBlue.fcd83256.png)
“In the beginning, we discussed how to connect financial literacy with the product in a children-friendly way. Vacuumlabs was very helpful in the ideation and product discovery phase.“ Read more
Anonymous
VP of Product at 365.bank
VERIFIED
![Two blue lines](/_next/static/media/ReviewIconBlue.fcd83256.png)
“In the beginning, we discussed how to connect financial literacy with the product in a children-friendly way. Vacuumlabs was very helpful in the ideation and product discovery phase.“ Read more
Anonymous
VP of Product at 365.bank
VERIFIED
Team Structure
![Client logo](https://pangeacdn.azureedge.net/images/rec8gq0VC8gFma3vc/attnaAMOIlZtlISYf/small/download_1_6df64576.png)
Client Team
Project stakeholder
![Tomáš](/images/new-talent/avatars/black.png)
Head of Product
Tomáš Barbarič
The client stakeholders at 365.bank were working closely with the team at Vacuumlabs
![Client logo](https://pangea--prod.s3.eu-north-1.amazonaws.com/images/agencies/vacuumlabs/logos/logo.webp)
Agency Team
Governance
![](/images/new-talent/avatars/purple.png)
1 x Product Owner
Production
![](/images/new-talent/avatars/blue.png)
2 x Backend Developer
Production
![](/images/new-talent/avatars/black.png)
1 x DevOps Engineer
Production
![](/images/new-talent/avatars/purple.png)
1 x Frontend Developer