A Digital Solution for Car Operating Lease
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About
Lundegaard revolutionized the car operating lease landscape with a dynamic web-based application. Enabling customers to effortlessly pick and request services from an "operator", the platform seamlessly integrates with other company applications, offering a diverse vehicle selection at the users' fingertips. Read more
CASE STUDY DETAILS
Under MNDA
Enterprise/Corporation
Prague, Czech Republic
Project work
11 - 25 people
4 - 6 years
€50 - 250K
Agile
FOCUS AREA
Challenge, approach, and impact
Balancing Brand Consistency and Freshness
Crafting an application interface that resonates with the modern user while still echoing the core ALD brand identity was a tall order. This challenge was not just about aesthetics, but ensuring that the brand's core values were translated digitally.
Integration Across B2B and B2C Segments
Designing an application that could serve two distinctly different market segments (B2B and B2C) and provide them with an equally smooth user experience was crucial.
Testimonials
“From the beginning, when we decided to create in our company a new sales channel that would suit our digitisation strategy and agreed to prepare and create a team to implement the solution, I personally looked forward to the result and the actual deployment and launch of the application. The proposed solution met my expectations and surpassed it in many ways. Clients, ranging from individuals to companies, can use our versatile tool to compare different versions of offers and print the finished calculation without the need for ALD intervention. This gives us more room to then care for our clients. The link to other ALD applications is very beneficial and significantly simplifies the preparation of offers and also facilitates communication with our clients.“ Read more
Anonymous
Product Manager at Enterprise/Corporation
VERIFIED
“From the beginning, when we decided to create in our company a new sales channel that would suit our digitisation strategy and agreed to prepare and create a team to implement the solution, I personally looked forward to the result and the actual deployment and launch of the application. The proposed solution met my expectations and surpassed it in many ways. Clients, ranging from individuals to companies, can use our versatile tool to compare different versions of offers and print the finished calculation without the need for ALD intervention. This gives us more room to then care for our clients. The link to other ALD applications is very beneficial and significantly simplifies the preparation of offers and also facilitates communication with our clients.“ Read more
Anonymous
Product Manager at Enterprise/Corporation
VERIFIED
“From the beginning, when we decided to create in our company a new sales channel that would suit our digitisation strategy and agreed to prepare and create a team to implement the solution, I personally looked forward to the result and the actual deployment and launch of the application. The proposed solution met my expectations and surpassed it in many ways. Clients, ranging from individuals to companies, can use our versatile tool to compare different versions of offers and print the finished calculation without the need for ALD intervention. This gives us more room to then care for our clients. The link to other ALD applications is very beneficial and significantly simplifies the preparation of offers and also facilitates communication with our clients.“ Read more
Anonymous
Product Manager at Enterprise/Corporation
VERIFIED
“From the beginning, when we decided to create in our company a new sales channel that would suit our digitisation strategy and agreed to prepare and create a team to implement the solution, I personally looked forward to the result and the actual deployment and launch of the application. The proposed solution met my expectations and surpassed it in many ways. Clients, ranging from individuals to companies, can use our versatile tool to compare different versions of offers and print the finished calculation without the need for ALD intervention. This gives us more room to then care for our clients. The link to other ALD applications is very beneficial and significantly simplifies the preparation of offers and also facilitates communication with our clients.“ Read more
Anonymous
Product Manager at Enterprise/Corporation
VERIFIED
“From the beginning, when we decided to create in our company a new sales channel that would suit our digitisation strategy and agreed to prepare and create a team to implement the solution, I personally looked forward to the result and the actual deployment and launch of the application. The proposed solution met my expectations and surpassed it in many ways. Clients, ranging from individuals to companies, can use our versatile tool to compare different versions of offers and print the finished calculation without the need for ALD intervention. This gives us more room to then care for our clients. The link to other ALD applications is very beneficial and significantly simplifies the preparation of offers and also facilitates communication with our clients.“ Read more
Anonymous
Product Manager at Enterprise/Corporation
VERIFIED
“From the beginning, when we decided to create in our company a new sales channel that would suit our digitisation strategy and agreed to prepare and create a team to implement the solution, I personally looked forward to the result and the actual deployment and launch of the application. The proposed solution met my expectations and surpassed it in many ways. Clients, ranging from individuals to companies, can use our versatile tool to compare different versions of offers and print the finished calculation without the need for ALD intervention. This gives us more room to then care for our clients. The link to other ALD applications is very beneficial and significantly simplifies the preparation of offers and also facilitates communication with our clients.“ Read more
Anonymous
Product Manager at Enterprise/Corporation
VERIFIED
Team Structure
Client Team
Project stakeholder
Product Manager
The client stakeholders worked closely with the team at Lundegaard
Vendor Team
Production
4 x UX/UI Team
Production
4 x Frontend team
Production
6 x Backend team
Governance
1 x Product Manager
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