Setting Sail with Digital Efficiency: The TP Line App Journey
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About
Lloyds Digital teamed up with TP Line, one of Croatia's premier passenger vessel operators, to streamline ferry ticket purchases in the Adriatic. With our expertise, the coastline became more accessible, transforming the ticketing experience into an intuitive, hand-held digital endeavor. Read more
CASE STUDY DETAILS
TP LIne - Tankerska plovidba
Enterprise/Corporation
Zadar, Croatia
Project work
6 - 10 people
3 - 6 Months
€50 - 250K
Agile
FOCUS AREA
Challenge, approach, and impact
Perfecting the Purchase Flow
Crafting an intuitive yet comprehensive ticket purchase flow proved daunting. The balance between functionality and user-friendly design required iterative brainstorming, testing, and multiple concept revisions to achieve the desired result.
Multiplicity of Features
Ensuring the app wasn't just about ticket purchases but also offered a myriad of features, from real-time travel updates to destination insights, posed a challenge in maintaining simplicity and usability.
Testimonials
“Lloyds digital successfully handled the project, from whiteboarding and testing to execution, and delivered a mobile application that surpassed the client's expectations. Beyond their agility in providing feedback to all project needs, their organized workflow and communication were notable. The application was straightforward and easy to use.“ Read more
Anonymous
Chief executive officer at TP LIne - Tankerska plovidba
VERIFIED
“Lloyds digital successfully handled the project, from whiteboarding and testing to execution, and delivered a mobile application that surpassed the client's expectations. Beyond their agility in providing feedback to all project needs, their organized workflow and communication were notable. The application was straightforward and easy to use.“ Read more
Anonymous
Chief executive officer at TP LIne - Tankerska plovidba
VERIFIED
“Lloyds digital successfully handled the project, from whiteboarding and testing to execution, and delivered a mobile application that surpassed the client's expectations. Beyond their agility in providing feedback to all project needs, their organized workflow and communication were notable. The application was straightforward and easy to use.“ Read more
Anonymous
Chief executive officer at TP LIne - Tankerska plovidba
VERIFIED
“Lloyds digital successfully handled the project, from whiteboarding and testing to execution, and delivered a mobile application that surpassed the client's expectations. Beyond their agility in providing feedback to all project needs, their organized workflow and communication were notable. The application was straightforward and easy to use.“ Read more
Anonymous
Chief executive officer at TP LIne - Tankerska plovidba
VERIFIED
“Lloyds digital successfully handled the project, from whiteboarding and testing to execution, and delivered a mobile application that surpassed the client's expectations. Beyond their agility in providing feedback to all project needs, their organized workflow and communication were notable. The application was straightforward and easy to use.“ Read more
Anonymous
Chief executive officer at TP LIne - Tankerska plovidba
VERIFIED
“Lloyds digital successfully handled the project, from whiteboarding and testing to execution, and delivered a mobile application that surpassed the client's expectations. Beyond their agility in providing feedback to all project needs, their organized workflow and communication were notable. The application was straightforward and easy to use.“ Read more
Anonymous
Chief executive officer at TP LIne - Tankerska plovidba
VERIFIED
Team Structure
Client Team
Project stakeholder
Chief Executive Officer
Ivan Malik
The client stakeholders at TP LIne - Tankerska plovidba were working closely with the team at Lloyds digital
Agency Team
Governance
1 x Tech lead
Governance
1 x product owner
Production
2 x Mobile app developer
Production
1 x Backend developer
Production
1 x UX designer
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