About
Fractal is a consulting studio that designs, develops and scales innovative healthcare services. By using their design philosophy, network of health professionals and business development contacts, Fractal helps in accelerating new ideas into solutions. Fractal - is a dynamic Sydney-based healthcare consulting studio. Together, we crafted a fresh brand identity and a sleek, user-friendly website that embodies their innovative spirit.
Challenge, approach, and impact
A Clear and Tangible Visual Identity
One challenge was transforming the client’s strong understanding of Fractal’s purpose into a clear and tangible visual identity, as they were still in the process of defining how the brand should look and feel. This required careful collaboration to align their vision with effective design principles.
Diverse Fields
Another challenge was crafting a brand positioning strategy that unified their extensive expertise across diverse fields, including healthcare and government, into a cohesive and compelling message that resonated with their audience.
How we built
Testimonials
Juan
Fractal
“The team delivered projects on time and at a high quality. They ensured that any corrections needed were addressed efficently. Communication with the team was excellent and offered a highly tailored proced for our requirements.“
Team structure
Client team
Juan
Managing Director
Daily point of contact
The client stakeholders at Fractal were working closely with the team at Eloqwnt
Agency team
4 x Brand, Web Designers and Web Developers
Production
