About

Polaroid, now reclaiming its iconic name, has launched the Polaroid Lab, revolutionizing instant photography by transforming smartphone pictures into real-life Polaroids. The challenge was to enhance the Polaroid app to support this new product. Our team implemented custom ICC profiles and AR scanning, ensuring photos look authentic and enabling unique features like custom collages. The app boasts 144k downloads, 44k active users. Read more

CASE STUDY DETAILS

Client logo

Polaroid

Enterprise/Corporation

Amsterdam, Netherlands

Project work

1 - 5 people

2 - 4 years

Between €200k-€250k

Agile

FOCUS AREA

Challenge, approach, and impact

Polaroid needed to enhance their app to support the Polaroid Lab, a new product that transforms smartphone pictures into real-life Polaroid photos. This required developing a fast and stable application, implementing custom ICC profiles from scratch for accurate photo reproduction, and integrating AR scanning features to save and enhance photos.

Testimonials

Two blue lines

“For us working with EL Passion means to have a committed partner who is constantly proving to deliver a great mobile experience for the global market.“ Read more

James Tjan

Polaroid

VERIFIED

Two blue lines

“For us working with EL Passion means to have a committed partner who is constantly proving to deliver a great mobile experience for the global market.“ Read more

James Tjan

Polaroid

VERIFIED

Two blue lines

“For us working with EL Passion means to have a committed partner who is constantly proving to deliver a great mobile experience for the global market.“ Read more

James Tjan

Polaroid

VERIFIED

Two blue lines

“For us working with EL Passion means to have a committed partner who is constantly proving to deliver a great mobile experience for the global market.“ Read more

James Tjan

Polaroid

VERIFIED

Two blue lines

“For us working with EL Passion means to have a committed partner who is constantly proving to deliver a great mobile experience for the global market.“ Read more

James Tjan

Polaroid

VERIFIED

Two blue lines

“For us working with EL Passion means to have a committed partner who is constantly proving to deliver a great mobile experience for the global market.“ Read more

James Tjan

Polaroid

VERIFIED

Team Structure

Client logo

Client Team

Daily point of contact

James

Product Manager

James Tjan

Client logo

Agency Team

Production

2 x Senior Android Developer

Production

1 x Android Developer

Production

1 x Senior iOS Developer

Production

1 x iOS Developer

Production

2 x Junior Android Developer

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