About
Sentryc GmbH Online Brand Protection Platform. A multi-tenant SaaS platform that detects and removes counterfeit and infringing listings across online marketplaces and e-commerce channels. Automated monitoring and data ingestion across multiple marketplaces, AI-driven detection of infringing listings, and case-management workflows for enforcement and takedowns, built to operate continuously and securely across third-party commerce platforms.
Challenge, approach, and impact
Differing data structures and access constraints
Detection had to run continuously across multiple third-party commerce platforms with differing data structures and access constraints, while staying resilient to changes on those platforms.
Reduction of manual work and costs
A large share of the brand-protection workflow was manual: analysts had to find suspected infringements across marketplaces by hand, assess them, and then upload and document each case individually. This did not scale with listing volume and consumed most of the team's capacity. The core challenge was to remove manual effort across both halves of the process, detection and case upload, using AI text and visual detection to surface infringements automatically and AI agents to
Cloud cost optimization
The platform had to continuously ingest and process large volumes of listing data across many marketplaces, which made cloud cost a first-order engineering constraint rather than an afterthought. The challenge was to scale detection across high data volumes while keeping infrastructure costs controlled, so that processing more marketplaces and listings did not translate into proportionally rising cloud spend.
How we built
Testimonials
Hendrik S.
Sentryc GmbH
“Nikola led the engineering behind Sentryc's brand-protection platform, building the AI detection and automation that let us scale enforcement across online marketplaces while keeping operating costs under control. His technical leadership was central to taking the platform from concept to acquisition.“
Team structure
Client team
Nicole H
CEO
Hendrik S
CPO
Rahul A
Tech Lead
The client stakeholders at Sentryc GmbH were working closely with the team at Rubix Code DOO
Agency team
Backend Developer
Production
Data Backend Developer
Production
Frontend Developer
Production
AI Developer
Production
