About
Deal aggregation platform for European e-commerce: users share discounts and promo codes from many stores. We built a structured product catalog using GTIN identifiers that links every deal to one product entry, a redesigned product page showing all offers side by side with filters, and price history tracking with charts over time so shoppers verify real savings across retailers.
Challenge, approach, and impact
Challenge and Scope
Deal threads scattered prices across discussions: shoppers opened multiple threads to compare offers for the same product, with no way to judge value. No structured catalog: deals weren't linked to products, so identical items from different stores couldn't group together, and price changes went untracked. Scope: a structured product catalog with global identifiers (GTIN), one-page deal grouping per item, and price history tracking across European retail markets.
How we built
Testimonials
Ada
NDA
“Our platform was drowning in duplicate deal threads, and users were doing the comparison work in their heads. What Innowise understood early was that this wasn't a UI problem; it was a data problem. Their catalog approach with product identifiers meant deals for the same item finally grouped together automatically, and the price history gave our community something we couldn't have built ourselves: proof of whether a deal is actually good. Traffic to product pages grew steadily after launch, and the catalog now feeds our search and recommendations.“
Team structure
Client team
Ben
CTO
The client stakeholders were working closely with the team at Innowise Sp. z o.o
Agency team
Solution Architect
Production
Backend Engineer
Production
Frontend Engineer
Production
Data Engineer
Production
