Game Development Outsourcing [Everything You Need to Know]

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Publish date:

October 24, 2024

Updated on:

October 24, 2024

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Game Development Outsourcing [Everything You Need to Know]

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Perhaps you’ve got a groundbreaking idea for a game that could be the next big hit, but there's a challenge here. Developing a game project requires not just creativity but also the right developer, significant time, and financing.

You may not have the internal capacity or budget to hire a full team, and even if you do, finding the right talent quickly can be tough. But instead of trying to handle everything in-house, you can outsource the game project. Outsourcing allows you to partner with experienced teams that specialize in specific aspects of the game.

Let the experts take on the technical heavy lifting. With the right partner, you can scale your team on demand, reduce costs, and bring your game to market faster—all without sacrificing quality. But how do you do this? In this guide, we illustrate why you shouldn’t step back from the idea and how to ensure you outsource to the right game development partner.

Why Outsource Game Development?

Every decision matters, especially when it comes to how you allocate resources. Game development outsourcing is a strategy that could give you a massive edge without overwhelming your budget, time, or team. Here’s more to it:

Cost efficiency

As a startup or a scaling company, you’ve likely felt the pinch of balancing quality with cost. Developing a game in-house can be extremely expensive, with high salaries for developers, designers, QA testers, and more. And that’s not even counting the overheads like equipment, software licenses, and office space.

Outsourcing, on the other hand, allows you to get the same (or better) quality of work at a fraction of the cost. You can tap into markets where labor costs are lower, like Eastern Europe or Asia, without sacrificing quality.

Access to specialized talent

The gaming industry is constantly evolving, with new tools, platforms, and technologies emerging. Instead of going through the lengthy (and costly) process of hiring specialized talent, outsourcing gives you instant access to experts who are already trained in the specific skills you need. Whether it's VR, AI, or stunning 3D animation, there's a global pool of specialists ready to jump in.

You might need someone who’s exceptional at Unity or Unreal Engine but only for a short period. Finding and hiring this talent locally can take weeks, or even months. By outsourcing, you could bring in a team that’s already built multiple games on the exact platform you’re targeting. You don’t have to train them or onboard them—just give them the brief, and they get to work. And if you’re working under a tight deadline, this is a lifesaver.

Faster time-to-market

Speed is everything when you’re trying to capitalize on trends or dominate competition to the punch. Game development outsourcing can significantly reduce your time-to-market. Instead of waiting until you’ve assembled the perfect in-house team, an outsourcing partner can get the ball rolling almost immediately.

Let’s say you’re developing an indie game that needs to be out in six months to ride a particular wave of excitement in the market, outsourcing can make that timeline feasible. The outsourced team, working in a different time zone, might even be able to push the project forward while your internal team is sleeping. This kind of around-the-clock development can be the difference between hitting your target release date or missing the window of opportunity.

Focus on core competencies

You and your internal team have a vision for the company—a vision that goes beyond just creating a game. Your strengths might lie in product innovation, marketing, or business development. By outsourcing the technical and time-consuming aspects of game development, you allow your core team to focus on what they do best: scaling the business, forming strategic partnerships, and ensuring the company grows sustainably.

Let’s say your startup is more about building a platform, and the game is just one part of it. Do you really want your top talent bogged down by details like optimizing game mechanics or coding bugs out? Outsourcing can take those tasks off their plate so they can focus on the bigger picture—strategic growth and innovation.

Key Benefits of Game Development Outsourcing

Here’s why outsourcing your project helps:

Scalability of the development team without long-term commitments

Outsourcing gives you the ability to scale your development team up or down based on your current needs—without the burden of long-term commitments. As a team, you're likely working on tight budgets and timelines, which means every hire counts. Instead of committing to full-time employees who might only be needed for a specific phase of the project, outsourcing allows you to bring in the right talent, just when you need it.

Flexibility to pivot quickly based on market feedback

Maybe you’re halfway through developing a game, and suddenly you realize the market is shifting, or player expectations are evolving. With an in-house team, making major changes mid-project can feel like trying to turn a massive ship around. But when you outsource, you have the flexibility to pivot much more easily.

Let’s say your initial game concept focused on single-player mechanics, but after some early feedback, you realize multiplayer or social features are in high demand. If you’ve outsourced development, it’s much simpler to shift gears because your outsourcing partner can quickly reassign team members with expertise in multiplayer mechanics. They’re likely working with other clients in similar spaces, which means they can adapt faster, saving you the headaches and delays that often come with in-house shifts.

This kind of flexibility is crucial in industries like gaming, where player preferences can change overnight. Outsourcing allows you to react swiftly without wasting resources or delaying your project.

The impact of outsourcing during and after significant funding rounds

Significant funding rounds can be a game-changer for startups and scale-ups, but they can also bring new pressures. Investors are watching closely to see how efficiently you can turn their money into progress. Outsourcing can play a critical role here by helping you meet deadlines and deliver results without blowing through your new budget.

During a funding round, you might suddenly have the resources to expand your game’s features or explore new technologies like AR/VR. Outsourcing allows you to do this quickly by bringing in external experts to tackle those specific areas. Instead of spending time and money building an internal team from scratch, you can immediately get to work with seasoned professionals who already know the ins and outs of what you're trying to achieve.

After the funding round, as expectations rise and timelines tighten, outsourcing continues to offer value. Maybe you need to showcase a working prototype or release updates faster than expected. With an outsourced team, you can meet these new demands head-on, delivering progress and keeping investors happy, all while maintaining your internal focus on long-term business strategies.

How to Outsource to The Right Game Development Partner

Choosing the right partner isn’t just about finding someone who can code or design—it's about aligning with a team that understands your vision, goals, and the specific needs of your game. So, how do you find the right game development partner? Let’s break it down.

1. Define your game development needs

Before you even start looking for a partner, you need to get crystal clear on what you actually need. Are you looking for full-game development from concept to launch, or just a team to handle specific tasks like character design, coding, or quality assurance? Maybe you only need someone for post-launch support, like updates and bug fixes. The more specific you can be about your needs, the easier it will be to find a partner that fits.

For example, if you're building a complex multiplayer game with integrated social features, you’ll need a team with experience in those specific areas. On the other hand, if you need mobile game development, the skill set and platform experience will be different. Knowing your exact requirements narrows down the list of potential partners.

2. Evaluate the partner’s portfolio

A partner’s portfolio is often the best indicator of their capabilities. Look for a diverse range of games that they’ve worked on—particularly games that are similar to yours in terms of scope, style, and platform. The portfolio should showcase not just flashy visuals but also technical competence, creative problem-solving, and an ability to deliver polished, finished products.

If you’re developing a mobile puzzle game, you don’t want a partner who specializes only in console RPGs. But if a potential partner has successfully developed games in your niche, that’s a green flag. Don’t hesitate to ask detailed questions about the specific role they played in each project. Did they build the entire game, or just handle certain parts? It’ll help you assess their strengths and if they align with your needs.

3. Check reviews, references, and client testimonials

Just like hiring an employee, you want to check reviews and get references before choosing a game development partner. Look for reviews from other startups or companies similar to yours. Pay attention to how past clients describe the partner’s communication skills, ability to meet deadlines, and flexibility. Were they responsive? Did they adapt well to changes? These are important factors, especially when working with remote teams.

Ask for references and, if possible, talk to previous clients directly. Find out how the partner handled challenges or setbacks. Did they remain professional and committed to the project even when things didn’t go perfectly? This will give you a sense of whether they’re reliable in the long run.

4. Assess communication and workflow

Good communication is key to a successful outsourcing partnership, especially when you're working with teams in different time zones or countries. Before signing any contracts, evaluate how well the team communicates during the initial discussions. Do they respond promptly? Do they ask questions to clarify your needs? Do they seem genuinely interested in your project?

You’ll also want to understand their workflow. Are they using agile methodologies that allow for flexibility, or do they prefer a more rigid waterfall approach? Agile is often preferable in game development since it allows for quick pivots based on feedback or new ideas. Make sure your partner’s workflow aligns with how you want to manage the project.

5. Start with a small test project

Before agreeing to a full-scale partnership, consider starting with a smaller project or a trial run. This could be a small part of the game development process, like designing a single character or coding a basic feature. A trial project gives you a chance to assess the partner’s technical skills, communication, and ability to deliver on time.

It also gives both parties a chance to see if there’s a good fit. Do they understand your vision? Are they collaborative and open to feedback? This trial phase can save you from costly mistakes down the road and help you avoid committing to a long-term relationship with a team that doesn’t meet your expectations.

6. Establish clear terms and contracts

Once you’ve found a potential partner, it’s crucial to establish clear terms from the get-go. You can outline the scope of work, timelines, deliverables, payment structures, and most importantly, intellectual property (IP) rights. Ensure the contract specifies that all work produced is owned by your company, and that there are clear terms about what happens in case of delays or disputes.

Be clear about milestones and payments—probably you’re working with a fixed-price contract or paying based on hourly rates. Make sure the payment structure incentivizes timely delivery without compromising quality.

7. Ensure ongoing support and post-launch maintenance

Game development doesn’t stop at launch. You’ll likely need updates, bug fixes, and post-launch content, especially if you're developing a live game. Ask your outsourcing partner about their post-launch support offerings. Are they equipped to provide ongoing maintenance and support? What happens if bugs pop up a week after the game goes live? Make sure they have the capacity and willingness to stick around for the long haul.

8. Cultural fit and time zone considerations

Finally, don’t overlook cultural fit. Technical skills are crucial, but a good cultural fit can make or break a project. If you’re working with a team in a different country, do they understand your audience? Are they able to adapt to the style and tone you want for your game?

Time zone differences can also be a double-edged sword. While they can allow for 24/7 work cycles, they can also cause communication delays if not managed well. Ensure the team has processes in place to handle time zone gaps, and establish regular check-ins to keep the project on track.

Outsource to a Reliable Partner Faster

As apparent above, outsourcing game projects successfully takes a lot of time, energy, and resources. Pangea.ai has done all of that for you by pre-vetting specialists who have delivered successful game projects in the past.

You don’t need to worry about technical proficiency and reliability because we have scrutinized and handpicked the best of the best game developers. You only need to submit a brief of what you need, and within 72 hours, we’ll connect you to a proficient game development partner.

FAQs

What is game development outsourcing?

Game development outsourcing involves hiring external teams or companies to handle some or all aspects of creating a video game, such as coding, design, testing, or art, instead of building the game entirely in-house.

How much does it cost to outsource a game?

The cost of outsourcing game development varies widely based on the complexity of the game, region, and the scope of work. It can range from $20,000 for simple mobile games to several hundred thousand dollars for more complex projects like AAA titles.

What is gaming process outsourcing?

Gaming process outsourcing refers to outsourcing specific functions related to the game development lifecycle, such as customer support, quality assurance (QA), community management, or post-launch updates, to external service providers.

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Godwin Oluponmile

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I drive revenue for MarTech and eCommerce companies with seductive storytelling. I build customer-centric pieces through thought-provoking opinions with trends in your industry.

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SEO-focused copywriter and strategist. Web 3.0 enthusiast. Words on Entrepreneur, Benzinga, Hackernoon, Pangea, Codeless, Blocktelegraph and more.

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