About
primehammer engineers formed the core of Grover’s first engineering team, establishing architecture, practices, and a high-velocity delivery culture. Together they shipped key features, stabilized the platform, and scaled operations to support rapid customer growth. That foundation helped Grover accelerate product-market fit and fundraising on the path to unicorn status.
Challenge, approach, and impact
Build Grover’s First Engineering Core
primehammer embedded a senior squad to form Grover’s initial engineering nucleus. We defined roles, rituals, and hiring bars, paired with hands-on mentoring to uplift juniors. Within weeks, the team was shipping independently with clear ownership and velocity.
Stabilize, Measure, and Grow
primehammer focused on hardening the product—eliminating performance bottlenecks, adding monitoring/alerts, and instituting SLOs. Churn-related defects dropped while activation improved through faster, safer iterations. The stability and metrics helped support Grover’s growth narrative on the path to unicorn status.
How we built
Testimonials
Michael
Grover
“primehammer is a sharp, hands-on team delivering high-quality code. They’re flexible, responsive, and always engaged. A pleasure to work with throughout.“
Team structure
Client team
Michael
CEO
Project stakeholder
The client stakeholders at Grover were working closely with the team at primehammer
Agency team
3 x Backend Engineer
Production