About
Brand, campaign and interface work for Fasset, a stablecoin-powered financial super app. The work spans the Fasset app, the Fasset Card and its Tether gold card launch, investing campaigns, and partner campaigns with ADI, Movement and OWN. Fasset reports more than $18B in annualised volume.
Challenge, approach, and impact
Product Launch
One brand, many launches: Fasset was launching a card, a Tether gold card, investing features and partner campaigns at the same time, across 125 countries. Trust for a new kind of bank: Stablecoin banking had to feel as safe and simple as a mainstream neobank.
How we built
Testimonials
Ilias Salvatore-Sleutelaar, Founder @ undefined
“Fasset moves fast and ships to users in 125 countries, so every launch had to feel familiar while saying something new. Building one brand that could stretch from a gold card to an investing campaign was the most rewarding part of the work.“
Team structure
Client team
Mohammad Raafi
Co-founder
Daniel
Co-founder
Aigerim
Head of Ecosystem
The client stakeholders were working closely with the team at Unsolicited Apps
Agency team
Founder
Governance
