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Aday

From Spree to Scale: Aday's Enhanced Performance on Shopify Plus

Aday

Product Company
Company Type
New York, United States
Location
Project work
Engagement Model
1 - 5 people
Team Size
Less than 3 Months
Duration
$21K - $50K
Budget

About

Aday, a sustainable fashion brand, partnered for a crucial e-commerce migration. We seamlessly moved their platform from Spree to Shopify Plus, ensuring 100% data integrity and minimal disruption. This involved custom theme development, optimizing mobile responsiveness & speed, and integrating complex logistics for fulfillment. The result: an elevated, high-performing online store reflecting Aday's vision and enhancing customer experience.

Challenge, approach, and impact

Platform Migration Complexity

Migrating Aday’s ecommerce store from Spree to Shopify Plus was a complex task that involved transferring large volumes of product data, customer profiles, and historical orders. The migration demanded absolute data integrity and minimal downtime to avoid business disruption and maintain customer confidence.

Brand Identity Preservation

It was crucial to maintain Aday’s minimalist, sustainable brand identity throughout the redesign. The new Shopify store had to feature a clean, simple design while improving site usability and mobile responsiveness, ensuring the brand’s core values were reflected in every user interaction.

Integration Requirements

Seamless integration with external logistics and marketing tools was essential. Shopify Plus needed to connect with Quiet Logistics for automated order fulfillment and with Klaviyo for personalized marketing campaigns, enabling streamlined operations and enhanced customer engagement.

How we built

E-Commerce
Website Design
Integrations

Testimonials

Anonymous

Power Commerce

Verified Testimonial

Working on the ADAY migration and redesign project was a rewarding experience for our team. We successfully preserved the brand’s unique aesthetics while enhancing functionality, speed, and mobile responsiveness. Collaboration across departments ensured a seamless transition to Shopify Plus, optimized logistics integration, and set the foundation for ongoing growth. Proud of what we delivered together!

Team structure

Client team

N/A's avatar

N/A

N/A

Project stakeholder

The client stakeholders at Aday were working closely with the team at Power Commerce

Agency team

1 x Project Manager's avatar

1 x Project Manager

Governance

1 x UI/UX Designer's avatar

1 x UI/UX Designer

Production

1 x Frontend Developer's avatar

1 x Frontend Developer

Production

1 x Backend Developer's avatar

1 x Backend Developer

Production

1 x QA Engineer's avatar

1 x QA Engineer

Production

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