About
Power Commerce partnered with IKONICK to redesign and optimize their Shopify Plus storefront, aligning the brand’s mission of making art accessible with high-performance e-commerce. The goal was to streamline the customer journey while reflecting IKONICK’s artistic vision, resulting in a storefront that improved site speed, conversions, and operational efficiency while empowering the brand to scale globally.
Challenge, approach, and impact
Preserve Artistic Vision While Optimizing Commerce
IKONICK needed a storefront that showcased its mission of making inspiring art accessible while improving the e-commerce experience for customers worldwide. The challenge was to maintain visually engaging product displays and storytelling while optimizing navigation, load times, and performance. It was essential to balance aesthetic presentation with commerce efficiency to drive higher conversions and improve customer satisfaction without losing the brand’s creative identity.
Enable Seamless Global Shopping Experience
With a growing global audience, IKONICK faced challenges in ensuring a seamless and fast shopping experience across regions. The previous setup lacked the performance and scalability needed to support global campaigns and handle high-traffic spikes efficiently. The scope included enhancing internationalization, optimizing the site architecture, and implementing a scalable Shopify Plus framework to deliver a consistent experience for customers around the world.
Streamline Subscription and Product Flows
IKONICK aimed to expand its offerings with subscription-based models while maintaining clear pathways for one-time purchases. The challenge was to integrate Recharge for subscriptions while ensuring customers could easily navigate between different products, collections, and plans. The scope involved mapping customer journeys, clarifying the subscription proposition, and optimizing checkout flows to reduce friction and improve signups without overwhelming the user experience.
How we built
Testimonials
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IKONICK
““Working with Power Commerce was a game-changer for IKONICK. They truly understood how to merge our artistic vision with a high-performance e-commerce platform, allowing us to scale globally while maintaining the integrity of our brand. The collaboration was seamless, and we’re thrilled with the results.”“
Team structure
Client team
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Daily point of contact
The client stakeholders at IKONICK were working closely with the team at Power Commerce
Agency team
1 x Project Manager
Governance
1 x Frontend Developer
Production
1 x UX/UI Designer
Production
1 x QA Specialist
Production
