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OTAKOYI

enhanced

End-to-End Development of a Custom Skincare Platform

MNDA

Private Company
Company Type
Dubai, United Arab Emirates
Location
Project work
Engagement Model
6 - 10 people
Team Size
9 - 12 Months
Duration
$50K - $100K
Budget

About

A subscription-based skincare platform focused on acne and related concerns. We delivered the full product cycle — from discovery and design to development of a customer portal, CRM, and CMS. The platform supports personalized treatment plans, subscription management, and smooth collaboration between patients, doctors, and pharmacies.

Challenge, approach, and impact

Full-cycle development of a complex healthcare platform

Our team delivered end-to-end development, from discovery and solution documentation to design, development, QA, and DevOps, for a platform that includes a customer portal, CRM system, and CMS, all integrated with third-party tools like Stripe, Twilio, and Google Analytics.

Complex user roles & workflows

Designing and implementing a system to support multiple user roles — patients, doctors, NPs, admins, and pharmacies — each with distinct workflows and responsibilities, while ensuring clarity and ease of use.

Scalable infrastructure on AWS

Balancing performance and cost-efficiency in AWS hosting. After initial optimization led to server crashes, the team reviewed and adjusted settings to restore stability and ensure reliable deployments.

Subscription and payment flow integration

Building a seamless subscription model with Stripe, while also proposing backup solutions like manual payment options to handle edge cases and failed transactions.

Dynamic content management

Integrating Strapi CMS to allow non-technical staff to manage content across the landing page and portal, text, images, videos, and blogs, while ensuring flexibility and future scalability.

How we built

Web Apps
CRM
Telemedicine

Testimonials

Dina

Founder

Verified Testimonial

Turning an idea into a fully functioning digital product is never easy. OTAKOYI proved to be more than just a development team; they became a true strategic partner. Their business-driven approach helped shape and refine the concept, while their technical expertise ensured a smooth, scalable implementation. Thanks to them, what started as a vision is now a product we’re proud to share with the world.

Team structure

Client team

Dina S's avatar

Dina S

Founder & CEO

Project stakeholder

The client stakeholders were working closely with the team at OTAKOYI

Agency team

2 x Backend Developer's avatar

2 x Backend Developer

Production

2 x Frontend Developer's avatar

2 x Frontend Developer

Production

1 x Designer's avatar

1 x Designer

Production

1 x QA Engineer's avatar

1 x QA Engineer

Production

1 x Project Manager's avatar

1 x Project Manager

Governance

1 x DevOps Engineer's avatar

1 x DevOps Engineer

Production

1 x Business Analyst's avatar

1 x Business Analyst

Production

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