We conducted an in-depth UX audit to identify bottlenecks, followed by restructuring the information architecture to remove friction and improve user flow. The process was redesigned with a focus on simplicity, reducing unnecessary steps and making enrollment more intuitive.

User Journey Redesign for Higher Engagement

Leveraging Next.js, we built a fast, high-performance prototype using customizable libraries. This approach allowed for quick iteration and A/B testing for an optimal final design.

Next.js-Based Rapid Prototyping for Faster Deployment

To support seven international markets, we implemented localized content and made UI/UX adjustments. Additionally, we integrated advanced analytics to monitor key conversion metrics and provide insights for ongoing optimization.

Localization and Analytics Implementation

The redesigned enrollment process resulted in a conversion rate increase from 8% to 34%, far exceeding the industry benchmark of 20%-30%.

325% Increase in Conversion Rates

User sign-ups saw a 65% increase in completion rates, indicating a significantly improved onboarding experience.

65% Increase in Completion Rates

With a 35% overall boost in user conversions, Tranont continues to invest in further UX enhancements. Based on the success of this project, we are now focusing on optimizing the shopping experience to drive even more engagement and revenue.

35% Overall Boost in User Conversions

Tranont faced high drop-off rates during the online enrollment process, negatively impacting user acquisition and revenue growth. The challenge was to refine the sign-up process, making it more intuitive and conversion-friendly.

Optimizing the Online Enrollment Experience

The enrollment process needed to be tailored for seven different markets, requiring localization of content and user experience elements to smooth out onboarding across diverse audiences.

Enhancing Localization for Global Reach

To effectively measure improvements, advanced e-commerce analytics were required to track user behavior and conversion performance, allowing for iterative optimizations.

Implementing Data-Driven Conversion Tracking

Increasing Conversion Rates by 325% for Online Wellness Company

nomtek

The project is an exciting opportunity to explore testing products that are available on multiple markets, and making sure that they work according to specifications under a variety of real world use cases.

Mateusz Kość, QA Engineer @ nomtek

The culture at our company is built on transparency, communication and collaboration. Thanks to our flat organizational structure, every employee is empowered to contribute to decision-making and play an active role in setting the company's direction. Our culture is one where everyone is encouraged to contribute, learn, and thrive, driving both individual and collective success. We value top talent, prioritize quality, and love building products that bring value to users. Committed to innovation, speedy execution, and product success, we support companies at every stage of project life. 

nomtek

About

Challenge, approach, and impact

Optimizing the Online Enrollment Experience

Enhancing Localization for Global Reach

Implementing Data-Driven Conversion Tracking

How we built

Testimonials

Team structure

Client team

David Sokolowski

Agency team

1 x UX/UI Designer

1 x Project Manager

2 x Web Developer

1 x QA Engineer

Similar Case Studies

Chat with agency

Let's turn your ideas into reality—connect with our team.