About
MobiDev developed Winejump, a SaaS-enabled marketplace connecting European wineries directly to consumers. Launched in 2019, the platform automates complex EU tax calculations and cross-border shipping documentation. It replaced high middleman margins with a flat €1 fee, empowering over 1,500 wineries across 9 countries. By providing full-cycle development (Node.js/React), MobiDev helped the startup scale tenfold and digitize offline winery sales
Challenge, approach, and impact
Disrupting the Middleman Model
The European wine market is dominated by small holdings (83% under 1 hectare) that struggle with cross-border distribution and complex EU tax laws. Winejump aimed to bypass expensive middlemen who often charge €10+ per bottle. The scope required building a scalable web platform from scratch that could handle automatic price generation, varying customs fees, and legal shipping documentation for multiple EU nations within a tight timeframe.
How we built
Testimonials
Thomas W.
WineJump
“In 2019, we needed to transform a brilliant idea to an early viable product we could bring to market. As a young startup, we did not have the resources to set up an in-house backend and frontend team. MobiDev was a great match for us – and still is.“
Team structure
Client team
Thomas
Founder
Project stakeholder
The client stakeholders at WineJump were working closely with the team at MobiDev
Agency team
1 x Project manager
Production
1 x QA engineer
Production
1 x Business analyst
Production
1 x Front-end developer
Production
