BetterLeap: AI-powered Outbound Recruiting Platform


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About
Betterleap is an all-in-one recruiting platform that helps startups discover, pre-screen, and hire top talent. The product allows you to complement your inbound with highly qualified passive candidates sourced with AI or get introduced to interview-ready candidates with the help of specialized Betterleap recruiters. Read more
CASE STUDY DETAILS

BetterLeap
Series B+ Startup
Project work
11 - 25 people
12 - 24 Months
€50 - 250K
Agile
FOCUS AREA
Challenge, approach, and impact
Scalability
As the website gains more traffic, it needs to handle increased load. To overcome this challenge, AWS's Elastic Load Balancing is employed for even traffic distribution, auto scaling is implemented to dynamically adjust resources, and database queries are optmized for efficient data retrieval. This ensures the application remains responsive and available, maintaining a seamless user experience as user numbers rise.
Performance
To address performance concerns, employ techniques such as code splitting in React to reduce initial load times, implement server-side rendering (SSR) with Nest.js for faster content delivery, and utilize AWS services like Amazon CloudFront to cache and distribute assets globally. These measures enhance the application's speed and responsiveness, offering users a seamless and efficient browsing experience.
Content Quality
To meet the content quality challenge, implement a content management system (CMS) for easy updates, integrate user feedback mechanisms to enhance content relevance, and establish a regular review process to ensure accuracy and freshness. This approach guarantees that users receive valuable and current information, fostering a positive user experience and encouraging continued engagement with the application.
User Experience (UX)
To address the UX challenge, focus on responsive design principles to adapt the interface to different screen sizes, prioritize accessibility features for inclusivity, and conduct user testing to identify and refine navigation and interaction pain points. By implementing these solutions, the application will provide users with a consistent and user-friendly experience, fostering positive interactions and encouraging prolonged usage.
User Engagement
To tackle the user engagement challenge, incorporate interactive elements like quizzes, discussion forums, and personalized recommendations, implement a notification system to keep users informed about updates, and leverage data analytics to gain insights into user behavior for continuous improvement. By employing these solutions, the application will foster a dynamic and participatory environment, leading to increased user involvement and a deeper connection with the platform.
Security
To address security concerns, implement HTTPS for encrypted data transmission, apply authentication and authorization mechanisms, regularly update dependencies to patch vulnerabilities, and conduct regular security audits and penetration testing. By adopting these solutions, the application maintains a secure environment, instilling user trust and safeguarding sensitive information throughout the user journey.
Testimonials

“I am really glad that I'm working with Nermin and the team at Ankora. Saved me a lot of time and headache having to build and scale a team at the early stages of the company.“ Read more
***** *****
CEO at BetterLeap
VERIFIED

“I am really glad that I'm working with Nermin and the team at Ankora. Saved me a lot of time and headache having to build and scale a team at the early stages of the company.“ Read more
***** *****
CEO at BetterLeap
VERIFIED

“I am really glad that I'm working with Nermin and the team at Ankora. Saved me a lot of time and headache having to build and scale a team at the early stages of the company.“ Read more
***** *****
CEO at BetterLeap
VERIFIED

“I am really glad that I'm working with Nermin and the team at Ankora. Saved me a lot of time and headache having to build and scale a team at the early stages of the company.“ Read more
***** *****
CEO at BetterLeap
VERIFIED

“I am really glad that I'm working with Nermin and the team at Ankora. Saved me a lot of time and headache having to build and scale a team at the early stages of the company.“ Read more
***** *****
CEO at BetterLeap
VERIFIED

“I am really glad that I'm working with Nermin and the team at Ankora. Saved me a lot of time and headache having to build and scale a team at the early stages of the company.“ Read more
***** *****
CEO at BetterLeap
VERIFIED
Team Structure

Client Team
Project stakeholder
CEO
***** *****
The client stakeholders at BetterLeap were working closely with the team at Ankora Software

Vendor Team
Governance
1 x Product Owner
Production
15 x Fullstack Developers