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Through in-depth user research, the tech company delved into understanding the unique needs, behaviors, and pain points of Swedbank's customer base. The outcome was a user-centric design approach that prioritized the customers' banking experience. This approach guided the redesign of the app, ensuring features and functions align with the users' preferences and expectations.


User-Centric App Design

Acknowledging the necessity for a robust digital presence, we embarked on a complete overhaul of Swedbank's existing mobile applications. Tailoring the apps for different operating systems like Android and iOS, the rebuild focused on creating a seamless, cross-platform user experience. This allowed Swedbank to reach its customers regardless of their device preferences.


Mobile App Rebuild

Recognizing that a smooth and intuitive interface contributes to user satisfaction, we significantly improved the UI/UX design of the mobile apps. The changes prioritized ease of use and navigability, providing an engaging and simplified banking experience for all users.


UI/UX Enhancement

The user-centric app redesign resulted in a significant enhancement of the user experience. This transformation lead to increased customer satisfaction and loyalty, strengthening Swedbank's relationships with its clients.


Improved Customer Experience

Mooncascade’s highly professional team of UX and iOS experts helped Swedbank through a challenging journey of mobile application redesign. They supported us from concept ideation up until successful MVP implementation stages. A truly agile and extremely flexible customer-centric team.

Nadia Mihnjan

Tech Lead

Anonymous

Learn how Mooncascade worked with Swedbank and how they can support your FinTech product and team.

Mooncascade Success Story in FinTech for Swedbank - A case study | 2024

In an ever-evolving financial ecosystem, our client found themselves in the midst of aggressive competition from emerging FinTech startups. These disruptors were rapidly attracting customers with their innovative digital solutions. The challenge for Swedbank was to devise effective strategies to retain their customer base and secure their market position amidst this relentless wave of digital innovation.


Staying Resilient Amidst FinTech Disruption

While Swedbank acknowledged the critical role of digitization in contemporary banking, implementing this understanding into a successful mobile application strategy posed a significant challenge. This digital transition required detailed planning and precise execution. The challenge involved not only the incorporation of new technology into existing systems but also ensuring a seamless, user-friendly upgrade that added substantial value to their customers' banking experience.


Orchestrating a Mobile Digital Transformation

The client stakeholders at Swedbank were working closely with the team at Mooncascade

Rebuilding Swedbank's mobile app through in-depth user research

Mooncascade

As Mooncascade's Tech Lead, working on Swedbank's digital transformation was an inspiring challenge. Our team innovated solutions to navigate the FinTech competition, focusing on customer-centric design and robust app architecture. Seeing Swedbank's mobile platform evolve and empower millions of users was a truly rewarding experience.