About
Barrage reimagined Zing Data's brand identity and user experience, creating a cohesive visual style across its web and mobile platforms. The redesign enhances user navigation and decision-making, integrates unique illustrations, and solidifies the brand’s presence in the digital market.
Challenge, approach, and impact
Digital Identity Revamp
Zing Data needed a visually compelling and seamless platform experience to stay competitive and meet user expectations. Update Zing Data's digital identity to retain and attract users in a competitive market driven by mobile data usage for business tasks.
Comprehensive Design Overhaul
Develop a unified UX/UI design, refresh the visual identity, and create illustrations for Zing Data's public web, web app, and mobile apps. Barrage was responsible for UX/UI design, visual identity development, and illustration creation across Zing Data's platforms.
How we built
Testimonials
Anonymous
UX/UI Designer, Barrage
“The main task of our team was direct cooperation with the client. Turning the client's vision into action was very challenging and exciting. In addition, we had complete freedom of creative expression and could offer our ideas and suggestions to the client. As for refreshing the visual identity, we participated in changes to the logo, typography, and color scheme. It was inspiring to have open hands to use color palettes inspired by nature and to work on the elements of illustrations and textures and thus connect directly with nature and clients vision.“
Team structure
Client team
***** *****
Founder, CEO
Project stakeholder
***** *****
Co-founder, CTO
Project stakeholder
The client stakeholders at Zing Data were working closely with the team at Barrage
Agency team
1 x Graphic, Web and UI/UX Designer - Digital Product Design Team Leader
Production
1 x UI/UX Designer
Production